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Localization industry in India – growing at a fine pace!

The Localization industry is growing rapidly across the globe. Most businesses are expanding their avenues across borders and thus, the demand for translation services is on a rise. In India, the industry, though, not as mature as the west, is steadily gaining prominence.

India has a rich cultural heritage and over 30 dialects and languages are spoken across the country. Thus, the demand for Localization is multi-fold here – Localization in various Indian languages and Localization in foreign (Asian/European/African etc) languages. Owing to the growing Indian economy, many foreign companies are expanding to India and many Indian companies are expanding across different Indian cities and abroad. Thus, the demand for a professional translation company in India is rising with each passing day.

Localization is a broad term – encompassing language translation, software localization, website localization or and for that matter, conversion of any text to a particular target language. As discussed in one of our earlier blogs, Localization has a lot to do with the locale (local culture, dialect etc). As websites are almost a mandate for all companies today, translating a website into the local language actually helps the local population relate to the business, thus, generating increased business sales. As such, we observe many website localization companies coming up almost regularly.

The boom in localization industry has also opened up an umbrella of career opportunities for the language savvy. As a language expert one can take up careers as language trainer, language translator, languagee consultant, language DTP expert etc. Moreover, the language industry has also opened up avenues for housewives who can use their language skills and provide language services from home.

In short, the translation industry is a fast growing service sector in India, providing employment to many, and offering multiple career opportunities to the youth.


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