Business needs to be expanded at a global scale to reap the maximum benefit. International reach of business expands the horizon and opens up varied opportunities for companies big and small. But the basic requirement of any business to get globally established is to spread the message and market the products and services in as many different languages as possible. Employing the right translation company to achieve this goal is thus essential and one has to choose wisely. There are so many different factors that dominate the decision of choosing the right and the most effective translation agency. Budget is one important criterion that determines the employing of a big and reputed or small and experimental translation agency or company. Also we need to check the languages that are being serviced by the targeted agency or company. The translation company should be adept in translating not only in specific languages they should also possess the expertise to be able to translate in the particular dialects of a particular country or region. Translation expertise of a translating company in specific dialects of various regions helps in connecting to audience much better. Moreover we should also make sure that they use native speakers because native speakers are better aware of the cultural differences and specificities and it helps them to adapt a product or service to a particular region much better. Also subject matter expertise according to industry and other specifications such as age group, gender, social status, etc. is required to generate accurate translation of a particular product or service. Expertise in proper formatting and other design elements is also needed. Confidentiality should be ensured. And the company should have a strong work flow management system with proper review mechanism to ensure there is minimum error in the translated documents.